Abstract

Purpose- The purpose of this study is to elaborate the current impressive standing of the market in order to pave the way for future academic work. Methodology- The study employs primary data analysis of the P2P lending market. Also a detailed update literature analysis is realized. Findings- The analysis reveals that the financial conditions prevailing in global markets also contributed to the growth of P2P lending sector in the past. The low interest rate environment since the global financial crisis of 2007-2008 made P2P lending as a better alternative for small investors looking for higher yields. Conclusion- It t may be concluded that the P2P market lending will be a fruitful area of financial research in the future especially in the fiesld of the credit assessment procedures, default tendency analysis and regulatory struturings of the regional markets. Keywords: Fintech, crowd lending, P2P, Peer-to-peer lending, platforms JEL Codes: G01, G15

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