Abstract
As Ricketson suggests, the regulation of copyright law and the administration of policy requires the juggling of interests of various interacting parties across society. Copyright law encompasses a diverse range of legal measures. It allows for a most advanced form of governance as it uniformly transcends national and international regulatory boundaries. Its level of complexity stems from the fact that copyright transcends the intangible realm by inextricably binding tangible products through various modes of rights management (including digital, replication and synchronization rights management). As copyright has no tangible form it only exists in the form of popular media products and services. Furthermore, its complex regulation is only matched by the aggressive enforcement of protection undertaken by its legal owners.KeywordsWorld Trade OrganizationGlobal GovernanceCopyright ProtectionPopular MediumWorld Intellectual Property OrganizationThese keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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