Abstract
The ornamental sunflower widen the market of ornamental plants in Brazil. Thus, this study aimed to present a characterization of post-harvest management and to propose a range of senescence stage of sunflower as an ornamental in relation to senescence, flower longevity and benchmark values of trade. The production of flowers is a high risk activity for the fragility of the product, aesthetic qualities and conditions of production as well as lower post-harvest durability of the product. This study proposes a range of senescence stages for ornamental sunflower cultivars as the aging of different chapters to assign salaries and marketability of the crop.
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