Abstract

Children’s literature on the topic of breastfeeding is a niche form of media that has the potential to present breastfeeding in a different light because of a difference in audience and intent, but this media form is understudied. The aim of this study was to explore the portrayal of breastfeeding in English language children’s literature published between 1985 and 2020. This cross-sectional qualitative study explored the written and visual content of children’s literature on the topic of breastfeeding. This qualitative study utilized content analysis to explore 49 children’s books that depict breastfeeding as a major theme or story. Children’s books depict breastfeeding as an act of love that confers benefits beyond nutrition including being a symbolic gift, and conferring growth, and love. Breastfeeding is presented in these books by teaching how mammals feed their young or by teaching children about the function of breasts. These books also often include information for parents. Children’s literature depicting breastfeeding provides a unique avenue for the dissemination of breastfeeding resources and information. This research can inform lactation education practices in healthcare settings by normalizing breastfeeding.

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