Abstract

Generative AI, a transformative technology in the world of artificial intelligence, is reshaping how we create and interact with digital content across various fields like art, business, and healthcare. This paper delves into the historical journey of generative AI, starting from early neural networks to recent developments like GPT-4 and diffusion-based models. By exploring pivotal technologies such as Generative Adversarial Networks (GANs), Variational Autoencoders (VAEs), and Transformer architectures, we offer a detailed analysis of how these models have revolutionized content generation. While these advancements open new doors for creativity and innovation, they also introduce significant challenges. Issues of bias, ethical concerns, and the environmental costs of AI particularly the growing water consumption for data centers are discussed at length. The paper further examines the dual impact of generative AI: its ability to enhance productivity while also causing disruptions in traditional industries and human interactions. As the use of AI scales, this research highlights the urgent need for sustainable and ethical approaches to its development and deployment. By examining both the potential and the pitfalls of generative AI, this study aims to provide a balanced outlook on the future of this influential technology.

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