Gender Equality; Lived Experiences of Women in The Media Industry in Tanzania

Abstract

Underrepresentation, inequalities, lack of career advancement, and nonappearance in the decision-making process continue to present obstacles for women in the media industry in Tanzania. This study aimed at exploring and understanding the lived experiences of women in the media industry in Tanzania. This was important given that there is a lack of qualitative research which allows women journalists to recount their situations in their voices and from their perspectives. Methodologically, the study adopted a qualitative approach. Data was collected through in-depth interviews which afforded space for a group of four women journalists to tell stories of their lived experiences particularly on decision making, career development, and news production in the media industry. The study discovers that women journalists in Tanzania are affected by the patriarchal system. This continues to influence gender inequalities and limits women’s opportunities for participation in effective media development/production. In conclusion, this study indicates that a patriarchal system that is well established in society and maintained through institutions such as the academy, the church, and the family lead to gender inequalities in the media industry in Tanzania