Abstract

Purpose: This study analysed the determinants of firms’ adoption and utilisation of digital technologies in Africa, with specific attention to the gender structure of firms’ ownership and management, in the interest of closing the gender digital divide.Design/methodology/approach: Logistic and Poisson regression techniques were used to analyse firm-level data from the World Bank’s Enterprise Survey in 48 African countries for the period 2006–2019.Findings/results: (1) Representation: The descriptive analysis shows very low representation of women in the ownership and management of firms in Africa. Whilst just over a quarter of the firms were partly women-owned, less than 10% are majority- or all-women-owned and only 12% have women as a top manager. The results are a comparison of firms according to gender composition. (2) Adoption: The regression estimates suggest that firms that are partly women-owned are more likely to adopt digital technologies, but all-women-owned and firms with women as top managers are less likely to adopt digital technologies for their business activities. These results on the adoption of digital technologies remained consistent with the results on utilisation of digital technologies for business activities. (3) Utilisation: Partly women-owned or women-led firms are less likely to use digital technologies for business activities such as using the Internet for research and placing orders. However, these firms are more likely to use e-mail for business communication. Partly women-owned firms are more likely to use digital technologies more intensively, whilst the opposite was observed for majority- or fully women-owned and women-led firms.Practical implications: This study highlights the need for initiatives focussed on developing women in Africa’s knowledge and use of digital technologies in business. Based on the results, women are urged to enhance their skills in this domain. This may present greater opportunities in terms of employment of women to increase women’s representation.Originality/value: The article contributes to knowledge on the nexus between gender digital divide and gender inequality in ownership and management of firms. The results may also inform initiatives to narrow the digital divide in Africa.

Highlights

  • The use of digital technologies has become an indispensable requirement for firms to function effectively and stay competitive in the current digital era

  • With regard to gender composition of firms’ ownership, Figure 2 shows that the proportion of all/majority men-owned firms (86%) was about eight times higher than the proportion of all/majority women-owned firms (10%)

  • As indicated in the section on methodology, we present the results of separate specifications, in which each of the indicators of ownership and management structure of the firm is included in a particular digital technology model

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Summary

Introduction

The use of digital technologies has become an indispensable requirement for firms to function effectively and stay competitive in the current digital era. Small- and medium-sized enterprises (SMEs) that use new technologies are able to connect with larger corporations and become part of their operations. Such firms are able to surmount geographical barriers and connect with other small firms to pursue collaborative business activities (Forman, 2005). Despite the documented relevance of digital technologies in business activities, literature suggests a marked digital divide amongst firms (Arendt, 2008; Middleton & Chambers, 2010; Orser & Riding, 2018). A digital divide can be defined as the gap between individuals, households, http://www.sajbm.org

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