Abstract
Augmented Reality (AR) for tourism utilizing mobile application mostly features scanning prefixed image marker by tourist in order to retrieve additional multimedia content for learning. This paper proposes the use of similar AR application for tourism that extends beyond learning to include gamification for the enhanced tourist’s experience. Majority of tourism AR uses marker-based method like scanning QR code to load virtual objects on the screen. The current study will explore marker-less method using spatial anchor. Furthermore, functionality for site operator, an aspect often neglected in literature, like the ability to dynamically add content without relying on developer, will be categorically examined. Platforms, frameworks and services used include Unity, AR Core or AR Foundation and Azure cloud services. This would culminate in implementation and evaluation of an AR mobile application prototype that benefits both tourists and site operators towards proliferation of gamified AR tourism in Kuching city of Sarawak state in Malaysia.
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