Abstract

Companiesâ?? investment in international assignments remains essential, but is affordable for only relatively few employees. In todayâ??s global economy, many employees must gain cultural intelligence. Encyclopedic web sites and smart game simulations are ill-equipped to offer the live, authentic immersive experience of Virtual World environments; learning from colleagues who are country-natives through interacting with them in a Virtual World like Second Life is the next best thing to being there, and it requires no travel. Virtual world learning sessions with local ambassadors are affordable on a massive scale compared with international assignments. In addition, through Virtual World experiences, international assignees can be more effective with colleagues from their assigned countries prior to boarding planes, even prior to Day 1 of the assignment. This research proposal, including a literature review and a research design, asks, and begins to answer: What can cultural intelligence learning in Second Life achieve or advance that cultural intelligence learning in real-life within the cultures, smart game simulations and encyclopedic, self-service web sites cannot as readily?

Highlights

  • IBM employment worldwide depends on cultural intelligence; India’s and other growth markets’, e.g., China’s and Eastern Europe’s, continue to increase revenue and employee populations faster than IBM is growing today in the United States and other major markets, e.g., Germany and Japan

  • Corporate employment altogether depends on cultural intelligence; IBM’s experience is not unique, it is among the biggest global companies, and so is qualified to help its own employees gain cultural intelligence, as well as to help its largest, global clients do so

  • Crowne [3] recommends conducting cultural intelligence training in foreign countries, whether for employees going on international assignments or for anyone interacting with people from beyond their countries at work

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Summary

INTRODUCTION

IBM employment worldwide depends on cultural intelligence; India’s and other growth markets’, e.g., China’s and Eastern Europe’s, continue to increase revenue and employee populations faster than IBM is growing today in the United States and other major markets, e.g., Germany and Japan. The businesspeople who are succeeding in today’s society, and increasingly in tomorrow’s, are those with the most cultural intelligence, i.e., who can; are willing to; and who do adapt their communication, negotiation and leadership styles, according to the cultures with which they are dealing, and who can overcome crosscultural challenges to achieve the business’ desired outcomes. They tend, to be the people, who are open to new technology, e.g., Virtual World environments to help them with their cross-cultural goals

LITERATURE REVIEW
Why and How to Manage Cross-cultural Teams
Cultural Intelligence Gained by Academic or Business Sojourns Abroad
Action Learning in Second Life
Perspective-taking to Build Intercultural Sensitivity
Virtual Environments’ Perspective-taking Affordances
THE RESEARCH DESIGN
Findings
RESEARCH DESIGN DISCUSSION
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