Future Competition Law In Indonesia: Analysis Of The Phenomenon Of Disruptive Innovation

Abstract

This research aims to analyze the legal status of the existence of disruptive innovation in relation to the competition act, as well as outline the policy direction of business competition regulations. In conducting this research the author uses normative research methods, by utilizing secondary data. Legal issues related to business competition in recent years have culminated in the presence of innovations that can change the paradigm of producers and consumers towards market activity habits, which are accustomed to conducting direct transactions. The emergence of modern technology has created a new, fourth industrial revolution that combines automation and computing with the internet of things. Disruptive innovation is able to enable producers to offer their products and services in an easy and effective way through online-based offerings so as to provide consumers with a variety of product choices so that they can determine their needs easily and according to economic capacity. This paradigm shift must be balanced with regulations that can limit the legal corridors that have been adjusted so as to create prosperity for consumers and producers. It can be concluded that the existence of disruptive innovation has made competition acts very intensive, for consumers, making it easier for consumers to make choices according to economic capacity. In connection with the legal politics of business competition regulation, the law must be directed as a means of social control and a means of social engineering in order to make business competition effective and efficient by still paying attention to Article 33 of the 1945 Constitution as the basis for policy direction..