Abstract
This paper compares the performance of a quadratic utility function and discusses how to change its characteristic parameter, ARA, so that rating is consistent with return and risk measurements. In particular, this parameter is modified in such a way that a positive return Fund has always a rating higher than one with a negative yield. This modification confirms the possibility of building a new ranking procedure which is more coherent with the actual behaviour of investors.The paper moreover demonstrates that the CRRA utility function has not such behaviour, it is possible therefore a ranking in which a Fund with negative return has a rank greater than a Fund with positive return. This seems counterintuitive with respect to the expectations of investors. The CRRA utility function also shows a very slight link with the standard deviation and, consequently, the induced ranking depends mainly on the returns.The CRRA utility function here considered is that one used by Morningstar.
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