Abstract
The article analyzes the peculiarities of functional, typological and genre development of press in the Republic of Tatarstan in the current context. At present in Russia the role of the regional press increases. In a competitive environment, very often journalists initiate the appearance of the yellow press or tabloids. At the same time, recent years have seen the reverse process, namely emergence of qualoids. Today’s editions are missing a clear separation between journalistic genres; in parallel with this tendency, began to form a new genre forms. Nevertheless, the Tatar-language publications are characterized by thematic narrowness.
Highlights
In present, the role of the regional press, which largely covers the local life, presenting a certain interest to an audience, rapidly increases
Among them 124 papers and 32 magazines are published in the Tatar language, 14 radio and 10 television programs go on air
The local press is able to be more flexible with due consideration of all the peculiarities of local audience (Voronin, 2001, p. 19)
Summary
The role of the regional press, which largely covers the local life, presenting a certain interest to an audience, rapidly increases. Regionalization of the Russian information space is caused both by political, economic, socio-cultural and ideological factors, determining the intensive development of mass media in the country regions (Antonova, 2006, p.28-30). Emerging newspapers and magazines cover the topics that due to different political, moral or other backgrounds previously could not appear on the pages of the local press. We are witnessing still ongoing process of emergence of new genres and transformation of old ones. Such changes represent a progressive tendency, conjoining their elements: typological characteristics of the publications impose the development of new topics and the application of new genres, where new genres and topics, in turn, change the typological characteristics of publications
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