Abstract
This study quantifies the discounts and premiums associated with various quality factors for processing apples (Malus domestica Borkh.). Discounts and premiums were estimated using a hedonic price model and quality data from a total of 137 samples representing three processing apple cultivars (45 `York Imperial', 43 `Rome Beauty', and 49 `Golden Delicious'). Price discounts in the sample were statistically significant for fruit size, bruising, bitter pit, decay, misshapen apples, and internal breakdown. Commonly cited defects, such as insect damage and apple scab, did not cause significant price discounts.
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