Abstract

This study investigates the mediating role of cognitive flexibility on the relationship between trait positive/negative affect, and conscientiousness with individual entrepreneurial orientation. A total of 508 (175 male and 333 female) undergraduate students participated in the study. Three separate mediation analyses were carried out. The results revealed that cognitive flexibility partially mediated the relationship between trait positive affect and individual entrepreneurial orientation as well as the relationship between conscientiousness and individual entrepreneurial orientation. The results also showed that cognitive flexibility fully mediated the association between trait negative affect and individual entrepreneurial orientation. Findings of this study show that interventions and individual development programs may be conducted to increase cognitive flexibility of individuals with high levels of trait negative affect, low levels of conscientiousness and low levels of trait positive affect. This might potentially strengthen their levels of individual entrepreneurial orientation.

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