From the “strategy of truth” to the “weapon of truth”: The Government Information Manual for the Motion Picture Industry, 1942

Abstract

The aim of this article is to advance in a hidden part of public relations history: the Archibald MacLeish's ‘strategy of truth’ and its implementation to film industry to influence American public opinion. The attempts during the Second World War to fight the enemy through factual propaganda also found, in the film industry, the ideal medium to offset the enemy's propagandising audiovisual products, particularly Nazi propaganda. For this reason, the government drew up the Government Information Manual for the Motion Picture Industry (1942) following the line established by the Office of Facts and Figures and Archibald MacLeish's ‘strategy of truth’. Thus, the Manual for the Motion Picture Industry became a good example of the use of ethical propaganda.