From the distributed self to the expanded self: gay identity and shifting subject–object positions in online and offline performance

Abstract

This study investigates identity construction in online (virtual) and offline (visceral) spaces. Throughout the emphasis is on gay male identity construction. Specifically, the article explores how performance theory can be used to read persona construction in online webcam environments. The mediatory role of online technologies is considered in this regard. In turn, Rian Terblanche's installation-performance owner's MANual to conSEXtualisation is used to discuss how a performance located in a designated physical space demonstrates how such online persona constructions are indicative of constantly shifting subject–object positions, often culminating in what this study refers to as the pornstarification of the persona. This investigation is primarily informed by the work of Turkle and Benedetti, and establishes a link between Turkle's notion of the distributed self and Benedetti's notion of the expanded self as one way to allow online and offline spaces to conceptually speak to one another around gay male identity.