Abstract
Between the two World Wars, many Americans changed their attitudes toward ethnic minorities and their place within American civic culture. States such as Wisconsin, with its dense concentration of diverse immigrant groups, came under especially harsh fire during the Great War, only to be celebrated 20 years later as microcosms of a pluralist democracy. Although much has been written about this profound transformation of American ethnic identity from the perspective of «official culture», or those governing élites in power, less is known about the role of immigrant communities themselves in this change. Examination of the intertwining of ideology with the social manifestations of cultural performance in one Wisconsin community provides a way to interpret the elusive experience of ordinary people. In the case of two interwar Swiss American cultural performances, a view of ethnic culture emerges that sought to refashion a more inclusive definition of what it meant to be American. In the process of redefining their own identity, third generation Swiss strategically used such performance-based memory work. Their efforts not merely reflected, but shaped a discourse of ethnicity between the wars that became decreasingly antagonistic and gradually more open to ethnic and cultural difference.
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