Abstract

A growing number of publications are putting their content online — some in a measured and thought‐out manner, others as a knee‐jerk reaction to all the hype surrounding the Internet. And hype there is. It seems a day doesn't go by without a Klondike‐scale gold strike in some remote area of cyberspace. It will be those who are able to keep their heads who will have somewhere to put their hats — or at least somewhere sensible to put their content.

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