From control to autonomy? Journalism awards and the changing journalistic profession in Taiwan

Abstract

In most professional fields, award giving often symbolizes the establishment of professional standards by acknowledging and promoting exemplary practices. Theoretically, awards also serve as an important indicator of the level of professional autonomy in a specific field. In Taiwan, numerous journalism awards have been established over the last 50 years under the claim of enhancing news quality. Yet these awards do not necessarily signify a high level of journalistic autonomy in Taiwan; instead, they have become an implicit control mechanism through which the government operates to shape news production to further its political agenda. Previous studies on Taiwan's news media during the Martial Law era often focused on the restrictions imposed on the media, analyzing the oppressive methods employed by the government to undermine the freedom of the press. This study, however, examines how the government uses award giving to establish and exemplify its journalistic preferences and thus control news production. Specifically, this study reviews the history of the major journalism awards established in Taiwan since the 1950s with a focus on three aspects in each historical period: (1) the characteristics of the award organizers; (2) the objectives of establishing the awards; and (3) the genre of the winning works.