Abstract
This paper investigated dominance depolyed by Chinese doctors during online medical consultation. Based on data retrieved from https://chunyuyisheng.com, the paper aims to explore when, how, and why doctors implement dominance during online medical consultations in China. The results of the paper revealed that Chinese doctors dominated the patients when they came across with resistance or inadequate cooperation from the patients. Moreover, two types of dominance-constructing strategies (upgraded request and mitigated elicitation) were identified and analyzed. Last but not least, the paper discussed the connection between doctor dominance and patient-centeredness while underpinning OMC as a goal-centered activity with a common goal between e-patients and doctors. The findings above provided evidence to challenge the prior studies regarding the dichotomy that doctor-patient interaction is either doctor-centered or patient-centered.
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