Abstract
In summary, several research design features are advocated here as potentially instrumental in establishing the absence of the kind of language and selection biases that are often confounded with culture effects. First, the use of bilinguals with similar levels of acculturation and reading comprehension in both the source and the target language reduces the likelihood of selection bias introduced by differences in language proficiency. Second, the use of a within-participant design eliminates the threat of selection bias that plagues non-equivalent groups in cross-cultural research. Third, the manipulation of language order can help rule out order effects such as recall of the source (e.g., English) version when responding to the target (e.g., Spanish) version. The kind of research design advocated here can test the cultural accommodation hypothesis, which predicts that when bilinguals respond to a measurement instrument, the language in which the instrument is taken influences the responses.
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