Abstract
ABSTRACT As trust in the media declines, podcasts’ ability to forge bonds between hosts and listeners can be a crucial factor. This study identifies four pillars of trust in the consumption of news podcasts: (1) trust in the voice, (2) trust in the person, (3) trust in the sound practices, and (4) trust in the editorial team and publisher. The dataset is based on five focus groups consisting of 30 Czech news podcast listeners (aged 20–49 years). The results are discussed in the context of the current debate on para-social connections in podcasts and their potential for rebuilding media trust.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
