Abstract
This article comprises definitions of environmental services, environmental services market as well as the preconditions for creating a loyal environment for the development of environmental services market. We propose principles of improving the system of relationships environmental services subjects in the context of rational water resources use. The key moments of improving the system of rational water resources use while using market tools for environmental services have been described. We designate the principles of environmental services market forming in Europe. We analyze the issues of inheriting these principles in Ukraine and we propose the ways for their optimization.
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