Abstract

This article aims to explore and model the directions for shaping social responsibility in higher education institutions. The topic is of great relevance in the context of the digital era and structural transformations. The study examines the relationship between digital culture, digital knowledge, the level of digitalization, and the effectiveness of higher education institutions in fostering social responsibility. The research methodology employed a literature review and analysis of scientific studies and data. Based on the findings, a theoretical model was developed to illustrate the interconnection between digital culture, digital knowledge, the level of digitalization, and the quadrangle of responsibility: "Sociability – Economics – Ecology – Digitalization." The article proposes seven hypotheses that reflect the impact of digital culture, digital knowledge, and the level of digitalization on the formation of social responsibility in higher education institutions. The results of the study confirm that the development of digital culture, digital knowledge, and the level of digitalization are crucial factors in shaping social, economic, and ecological responsibility in higher education institutions. Universities that actively embrace digital technologies and cultivate a favorable digital culture contribute to the formation of socially responsible values among students and staff. Moreover, students equipped with digital skills and knowledge are better equipped to address economic challenges and make informed decisions considering social aspects. The application of digital technologies and intelligent ecological solutions also helps reduce the environmental impact of universities and raise environmental awareness among students. The practical significance of this article lies in its provision of concrete hypotheses and methodological approaches that can be applied by higher education institutions to implement social responsibility. The research findings can be valuable for universities and students interested in developing social and ecological values, as well as utilizing digital technologies to achieve these goals. The article contributes to the understanding of how digital culture, digital knowledge, and the level of digitalization play vital roles in shaping responsibility in higher education institutions. Overall, this article sheds light on the complex relationship between digitalization and social responsibility in the context of higher education. It offers valuable insights for researchers, policymakers, and practitioners seeking to foster social responsibility within educational institutions.

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