Abstract

The domestic policy of the Republic of Azerbaijan is based on the use of soft power. On the basis of this policy, the promotion and promotion of spiritual and cultural values is carried out as its special direction. Cultural diplomacy, the main instrument of soft power politics, characterized as a form of cultural struggle, is the basis of the ethics of peaceful coexistence. The only way to avoid controlled conflicts and wars is to expand the influence of cultural and spiritual values as a tool of "soft power" in diplomacy. The Azerbaijani government knows that the most powerful technologies and weapons of the 21st century are helpless before the influence created through cultural diplomacy, and carry out extensive activities to preserve, popularize and promote the national and spiritual values of our people.

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