Abstract

This article explores an online community of female Korean im/migrants in the USA in order to investigate the formation of a digital diaspora of women on the web. Employing multiple research methods including in-depth interviews, textual analysis, and participatory observation, this article examines the largest online community of female Korean im/migrants in the USA (www.MissyUSA.com), focusing on how their unique talking space was created on this site and the ways in which the relevant gender discourses are presented and constructed in relation to their diasporic conditions. The findings show that these women's shared identity (i.e. being Korean, married, female, and living in the USA) is an important element in the formation and development of this online community, especially in the creation of a candid talking space – sokpuri – where they vent their innermost feelings about their lives in the USA. The Missy and ajuma are the two salient identity discourses and selective use and flexible appropriation of the terms are found. The ajuma image (less individualistic, more active in sharing information and helping others) is adopted when these women identify their online community as a place where the empowering ajuma spirit is alive; meanwhile, they still adopt the Missy image of a young, independent, and modern woman for their individual identities, despite its consumerist origin. Although the issues of housewifization and having an enhanced gender relationship are quite often discussed, this online community has a limitation in that it does not produce a consistent and systematic challenging voice.

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