Abstract
The article considers the best practices of trend development in higher education services. Education reform is among the country's priorities and has been in a permanent state for almost a third of a century, yet despite massive reform efforts, the quality of educational services and corps faculty at all levels of the education market has improved little, if at all, over the past decades. The quarantine related to Covid-19 in Kazakhstan became the lens that clearly revealed these shortcomings of education and showed the fallacy of the trajectory of previously implemented reforms, which often took so much time, budget funds combined with their inefficient use. The pandemic revealed the weakest points in the educational system, the unwillingness of most teachers to work in an online format and confirmed that we are definitely not ready for the transition of digitalization in the era of globalization 2.0 and has already become a catalyst for unprecedented large-scale changes in this area. Highlighting the prospects for further development of the educational market in the context of social distancing and the post-pandemic period is very relevant. In the conditions of modernity, requirements of international education market of Kazakhstan higher education has acquired many actual directions and prospects of development, but still today many methods, forms, mechanisms, tools, organizational and structural transformations require their improvement and adjustment taking into account the state priorities in the field of education with national peculiarities and scientific researches of scientists, demand of consumers, main employers of RHEs and proposals from universities, which often do not coincide with the equilibrium supply and demand, so this study is relevant today and requires further research and problem solving on the implementation of educational trends in Kazakhstan.
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