Abstract

The article examines the external media image of the Chechen Republic, which is formed, among other things, through publications in foreign media. It is noted that the issues of its formation and adaptation to the conditions of external positioning are important points of strategic communication in the media policy of the region. The results of the research will help to develop criteria for the effectiveness of submitting materials for foreign authors, as well as to identify the main trends in the strategy and tactics of media policy in relation to foreign media.The purpose of the study is to identify criteria and trends in the coverage of the life of the Chechen Republic by foreign media. The objectives of the research were to study the techniques and tonality of coverage of the life of the Chechen Republic in foreign media, as well as to identify the most popular and effective tools for working with foreign authors.The methodology and methodology of the research is determined by the set goals and objectives, the author used thematic monitoring, comparative analysis, content analysis as a standard method of research in the field of social sciences, the subject of analysis of which is the content of text arrays and products of communicative information.The hypothesis of the study was generally confirmed: the fragmentary coverage of events and the life of the Chechen Republic was revealed, the media image of the republic in foreign media is formed spontaneously. The opportunism of the media image is formed under the influence of political events in the world that are not directly related to the life of the region.

Highlights

  • Niques and tonality of coverage of the life of the Chechen Republic in foreign media, as well as to identify the most popular and effective tools for working with foreign authors

  • The methodology and methodology of the research is determined by the set goals and objectives, the author used thematic monitoring, comparative analysis, content analysis as a standard method of research in the field of social sciences, the subject of analysis of which is the content of text arrays and products of communicative information

  • The opportunism of the media image is formed under the influence of political events in the world that are not directly related to the life of the region

Read more

Summary

Introduction

Niques and tonality of coverage of the life of the Chechen Republic in foreign media, as well as to identify the most popular and effective tools for working with foreign authors. Как показывает практика и анализ зарубежных СМИ, адекватное освещение событий того или иного региона России в зарубежных медиа происходит не всегда, зачастую публикации становятся средством пропаганды и антипропаганды. Первичный анализ материалов о Чечне в зарубежных СМИ заставил задуматься о том, какие существуют тенденции в освещении жизни республики Северного Кавказа за рубежом и для зарубежных читателей.

Objectives
Results
Conclusion
Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call