Ford Motor Company Reorganization and Case Study Analysis

Abstract

The automobile industry has a long and fascinating history. In the past ten years, the automobile industry has been developing continuously to adapt to changing market conditions and technological progress. With the growth of networked devices and Internet of Things (IoT), the automotive industry pays more attention to data analysis. Companies are using data to optimize operations, improve maintenance and improve security. In recent ten years, there has been a trend of integration in the automobile industry, and a few large companies have monopolized the market. This leads to the intensification of competition and the pressure of innovation. Ford Motor Company is a global automobile company, which has undergone major changes in recent years as part of the restructuring aimed at improving its financial performance and preparing for the company's future growth. This paper will outline the reorganization of Ford Motor Company, including the reasons, main measures involved and financial results of the reorganization. Enterprise reorganization is an effective strategic choice for Ford Motor Company, which can help enterprises adapt to changes in the external environment and improve their competitiveness and profitability. The case analysis of two reorganizations of Ford Motor Company in this paper can not only provide reference and enlightenment for other enterprises to reorganize, but also provide reference and basis for the in-depth study of enterprise reorganization in academic circles.