Abstract
In this study "Fixed iPad" technology is proposed as an innovative idea in chain accommodation businesses. The use of the proposed technology in accommodation businesses has been discussed and evaluated. In this study, the Diffusion of Innovations Theory is adopted. The idea of a “Fixed iPad” has been proposed to chain accommodation businesses. MAXQDA analysis program was used to visualize the data. The study showed that standards, suitability for the target, cost, and infrastructure are crucial determinants of innovation processes. It has been determined that chain accommodation enterprises cannot make decisions outside the standards. It has been determined that conducting R&D studies can be beneficial in innovation processes. In general, there is the opinion that the proposed innovation can have a positive effect on performance, satisfaction, and competition. A framework for the acceptance of innovations has been developed for chain accommodation businesses. This framework can be a prediction of innovation behavior toward chain accommodation businesses.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
