Abstract
A RECENT article by C. Joseph Clawson offered a model for fitting branch locatio s, performance standards, and marketing strategies to local conditions.1 The model presented has great potential utility for financial institutions, sales quota determinations, and related applications. However, some major methodological shortcomings of the statistical analysis described in the Clawson article must first be remedied both to provide a more valid test of the model and to make more accurate determinations of the values or quotas it predicts.
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