Abstract

AbstractCommercial Banking (MIC: 8.1 SIC: 6022 NAIC: 522110)First Financial is a multi‐bank holding company that offers a range of financial services, including commercial, mortgage and consumer lending, lease financing, trust account services and depositor services through its wholly owned subsidiaries. Co.'s subsidiaries are First Financial Bank N.A., The Morris Plan Company, First Financial Reinsurance Company and Forrest Sherer Inc. Co.'s primary source of revenue is derived from loans to customers, primarily middle income individuals and investment activities. Co. operates 48 branches in west‐central Indiana and east‐central Illinois. As of Dec 31 2006, Co. had total assets of $2.18 billion.

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