Abstract
Official Journal of the Institute of Environmental Professionals Sri Lanka. Full text articles available. The journal publishes original research and review articles on environmental studies relevant to Sri Lanka and other tropical regions. The scope of the Journal encompasses the diversity of current research on broad categories of environmental science.
Highlights
Unlike in the past, today, firms involve with various activities in the supply chain from production to marketing of goods and services claiming to be pursuing corporate environmental practices and strategies by engaging in self-regulated environmental management
The environmental economics and management literature points out two broad ways to maintain environmental quality such as: (1) the legal framework provided by the government and judiciary, and (2) the voluntary environmental protection, which is to be undertaken by a firm on its own willingness (Hettige et al, 1996)
On the presumption that altruism is a behavioral concept which is directly unobservable and taking into considerations the facts explored in JayasingheMudalige and Henson (2006), we resolved to utilize a valid pertinent empirical measure to capture the degree of environmental altruism of the manager by formulating an index – “Environmental Altruism Index” (EAI) –which, in principle, satisfies the characteristics of an Additive Index (Powers and Xie, 1999) in the form of: n
Summary
Today, firms involve with various activities in the supply chain from production to marketing of goods and services claiming to be pursuing corporate environmental practices and strategies by engaging in self-regulated environmental management. The reasons for doing so may, vary from firm to firm; for example, they may engage to meet the existing legislative requirements and/or to foster environmental sustainability of the organizations. It has been the interest of researchers for a long time as to why some firms embrace environmentally responsive initiatives, while other firms in seemingly similar circumstances do not even comply with existing legislation. Economists and psychologists insist that this behavior may be associated with the “degree of altruism” of the decision makers of the firm, yet have failed to elaborate this phenomenon in depth to date
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