Abstract
Innovation projects represent a major challenge for business managers due to their associated uncertainty degree. The already existing methodologies to support the innovation projects are aimed at piloting them and establishing the management stages in a flexible and agile way during their deployment. This paper proposes a complementary ex-ante methodology that seeks to aid the decision-making of companies to choose whether or not to launch a potential innovation project. This methodology evaluates to what extent the technological system of the company has the minimum required maturity degree of competencies to successfully achieve the innovation project. Thus, in first instance, an innovation project is characterized according to its novelty degree; both inside the company and in its environment. Subsequently, according to the previous characterization, the future project will have an impact on the technological system of the company. The capabilities of the firm are represented by a set of good practices associated with the innovation projects’ management that the company is able to deploy. Finally, the minimum maturity degree required by a particular project of these practices is determined. Then, the gap between the maturity requirement profile and the current profile of the company is established enabling to decide on the implementation of the project or not.
Highlights
An innovation is the implementation of a new or significantly improved product, or process, a new marketing method, or a new organizational method in business practices, workplace organization or external relations
The link between innovation, project complexity and technological system is reflected by the novelty degree
Brook and Pagnanelli (2014) postulate that the project novelty degree should impact the technological system of the company through the internal knowledge or in its relationship with the environment
Summary
An innovation is the implementation of a new or significantly improved product (good or service), or process, a new marketing method, or a new organizational method in business practices, workplace organization or external relations. The novelty degree of the innovation project is determined through the evaluation of four main factors that the project could impact on the firm’s technological system: product range, production process, distribution channels and customer market This evaluation allows the project classification according to its complexity and its implementation difficulty. The methodology application will be illustrated through two case studies representing projects with different novelty degrees, showing the relevance of the proposed algorithm to determine the required profile according to project main features.
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