Abstract

Emphasis on the creative class as promoters of economic prosperity is based on two main claims: first, people working in occupations dependent on the exercise of creativity (the ‘creative class’) make a disproportionate contribution to wealth generation; second, creative class professionals are highly mobile and have a preference for localities that are tolerant of social diversity and rich in creative resources. In essence, bohemia is good for business as creative class professionals are stimulated by and supporters of the creative arts. These propositions have encouraged cities and regions around the industrial world to assess their attractiveness to the creative class and to invest in amenities appealing to creative workers. A core challenge for the creative class thesis is to demonstrate that the openness and tolerance of communities is the causal agent of enhanced business performance. Pending confirmation of actual interaction between, on the one hand, creative people and activities, and on the other hand with entrepreneurship and business growth, this review identifies three areas where the creative class thesis has application to urban policy: art sector support based on industry-specific policies; the attraction of migrant professionals, including return migrants; application of the interest in diversity and tolerance to reduce racial segregation.

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