Abstract
Sustainable growth management has received more and more attention today as China’s rapid economic development takes off. From the point of view of the development of many enterprises, too fast or too slow growth rate will cause companies to fall into a financial dilemma. This requires that the development needs of the enterprise are matched with the balance between capital and resources. This article takes SUNING, a listed company, as a case study to study its financial sustainable growth capability in the past six years. The results show that SUNING has not achieved sustained financial growth. Therefore, this article further analyzes the various factors that affect the financial sustainable growth ability of SUNING, draws conclusions and puts forward recommendations, hoping to provide some valuable methods and countermeasures for other enterprises to achieve financial sustainable growth in the future.
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