Abstract
This study aims to analyze the impact of three independent variables: business size, debt-to-equity ratio, and revenue growth on the net profit margin of SMEs. In its execution, the methodological approach is based on multiple linear regression analysis, while the data acquisition technique involves surveys of SMEs from various sub-sectors. The novelty of this research lies in its in-depth analytical approach to the relationship between financial variables and their impact on the net profit margin of SMEs. The findings of this study indicate that business size, debt-to-equity ratio, and revenue growth significantly affect the net profit margin. The practical implications of this research provide guidance for SMEs in managing their finances through an understanding of the net profit margin, enabling them to make more comprehensive financial decisions.
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