Abstract
As the Asia Rising phenomenon becomes more evident, Russia needs to look again to Asia for growth and strategic cooperation through the Far East Policy. Apart from traditional Far Eastern countries such as China, Japan, and South Korea, Indonesia as one of the Asian countries recently with a prominent future also does not waste Russia's market and strategic location that issued the policy. Indonesia respectfully maintains good relations with Russia to get more benefits and economic possibilities such as from the tourism sector. The Indonesian Festival is one of the instruments imposed and utilized by the Indonesian government to achieve the nation's economic interests. This article aims to explain that the "Indonesian Festival" event is a form of public diplomacy and Indonesian economic diplomacy, especially in the tourism sector. This article uses public diplomacy as an analytical tool accompanied by qualitative research methods. This article concludes that the presence of the "Indonesian Festival" as a form of public diplomacy has a positive impact on Indonesia's positive image towards Russian citizens, which leads to an increase in Russian tourists to Indonesia, an increase in "sister city" cooperation and cooperation in other fields.
 Keywords: Public Diplomacy, Far East Policy, Festival Indonesia, Tourism
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
