Abstract

In recent years, with the development of World multi-polarization and the impact of the COVID-19 epidemic on the economy, Economic Globalization and Trade Protectionism parallel. In this case, a world-famous cars manufacturing company, Ferrari, which provides luxury sports cars and racing cars, is facing a tough situation with the instability of its share price. Thus, an accurate evaluation of Ferrari's value appears essential. Based on this, this paper uses the multiples valuation method to evaluate Ferrari Company and will show whether Ferrari is under-valued, over-valued, or fair. And the authors choose several peer-comparable companies of the same type to provide an informative reference point, which can help to determine its value situation more accurately, and focus on P/E ratio and EV/EBITDA, then verify its actual valuation. The investigation shows that investors overvalued the share price of Ferrari and creditors overvalued the EV of Ferrari at the same time. At the end of the paper, some preliminary suggestions about Ferrari's sustainable development are given. The methods used are conducive to evaluating Ferrari's value more accurately, and the showed results can help investors and investigators get more exact information about Ferrari's current situation and future prospects to make more reasonable investment decisions.

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