Abstract
The study focused on the challenges of establishing a national market for green housing construction in Russia, particularly highlighting the importance of regional-industry level management in its implementation. Using the example of the Penza region, problematic trends in the reproduction of green housing stock through long-term processes of sustainable housing construction are demonstrated. The object of the study is the national housing construction market in the process of its transformation into a green construction market with the priority of environmentally-oriented development and green certification. The purpose of the study is to assess the current state, problems and prospects for the development of green housing construction at the national and regional level based on environmentally-oriented development. The following main scientific results of the study are presented: a review of the modern concept of sustainable development of the construction industry; analysis of the problems of green, energy-efficient construction and eco-development in the Penza region; issues of strategic development of green housing construction; directions for improving the organizational and economic mechanisms of green construction in the context of the priority of environmental development. The study confirms the relevance of the priority transformation of housing markets into green housing construction markets.
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