Abstract
The article deals with the specifics of the development of peripheral territories by building electronic communication channels that will inform all interested parties about the development opportunities in the peripheral territory. The key aspects of the need to build channels of electronic interaction and inform investors about the unique features of peripheral territories that can be implemented with the help of territorial marketing tools are highlighted. The need for the participation of municipal and regional authorities in the promotion of the territory in the investment markets is noted. The article reveals the possibility of building an electronic platform for interaction between government and business, based on the principles of socioeconomic efficiency of the development of peripheral territories.
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