Abstract

Introduction. The relevance of identifying the features of assertive behavior of modern young people with various coping strategies in modern society lies in effective interpersonal interaction with society. A review of research on this issue has shown that assertive behavior is a “mature” behavior aimed at countering manipulative behavior. Coping strategies in the framework of theoretical analysis seem to be an important element of assertive behavior. Purpose. To identify the features of assertive behavior of boys and girls with different coping strategies.Materials and Methods. In this study, methods such as analysis of scientific literature, observation, conversation, the use of standardized techniques (methods for diagnosing the level of assertiveness by V. Kaponi and T. Novak, methods for diagnosing personal aggressiveness and conflict by E. P. Ilyin and P. A. Kovalev) and methods of statistical data processing (descriptive statistics and the Kruskal-Wallace mathematical criterion) were used.Results. A theoretical research model has been developed, according to which assertive behavior includes cognitivesemantic, affective and behavioral components that explain in detail the features of personality interaction with society through assertive and coping behavior. The sample was divided into three groups according to the criterion of the predominant type of coping. As a result of statistical data processing, it was revealed that the level of assertiveness of respondents focused on finding social support is situational. Respondents using problem-solving strategies are characterized by a high level of assertiveness, while respondents focused on avoiding the problem have an average level of assertiveness.Discussion. The assertive behavior of young people as self-affirming behavior is interrelated with the strategies of coping behavior used. The results of the study showed that coping strategies of various orientations are typical for people with different levels of assertiveness. This indicates the high practical significance of the results obtained in any practical activity aimed at adapting a person to society

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