Abstract

Blood donation is a subject discussed worldwide, as the transfusion of blood components saves millions of lives. In this sense, the study aimed to analyze the profile of the donor population of a Regional Blood Center and describe the motivational factors for adherence to the blood donation process. To this end, a descriptive observational study was carried out with randomly selected participants. Data were collected from a questionnaire, which included the sociodemographic profile, profession, reason for donation, satisfaction with the service, means of publicizing the donation, among others. In the sample of 201 volunteers, individuals aged under 35 years, remunerated with up to 3 minimum wages, complete high school education level and who performed various activities prevailed. Donors were satisfied with the service, in addition to stating that the lack of encouragement to young people in schools hinders loyalty. In addition, the main motivational factor was the desire to help others, highlighting that 99% of volunteers would donate again. Among the interviewed donors, there was a low adherence to donation by health professionals. Most participants claimed to have knowledge about donation through traditional media. Thus, it can be seen that raising awareness of the process, especially among young people, is necessary to attract volunteers, and that the dissemination of the need for regular donations is important for the loyalty of donors, as well as the provision of good infrastructure and professionals. qualified in donation services.

Highlights

  • In recent years, the demand for blood transfusions has grown exponentially

  • Given the scarcity of studies on this topic and given the real need to increase the rate of donations and the maintenance of blood stocks, this study aimed to analyze the profile of the donor population of a Regional Blood Center and describe the motivational factors to adhere to the blood donation process, during the month of September 2019

  • Center (HRM), the profile of research participants was defined and the possible factors associated with the loyalty of blood donation in 28% of the total of the donors of the month was evaluated

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Summary

Introduction

The demand for blood transfusions has grown exponentially. the donation rate in Brazil, which is 1.9%, is below the recommended percentage to meet such demand.The World Health Organization (WHO) recommends that, to meet the current need, the ideal donation rate should correspond to values between 3% and 5% of the Brazilian population (PEREIRA et al., 2016).It is noteworthy that during vacation periods, the donation rate drops by 30%, which further compromises the stocks of blood components in blood banks (BRASIL, 2017). The donation rate in Brazil, which is 1.9%, is below the recommended percentage to meet such demand. The World Health Organization (WHO) recommends that, to meet the current need, the ideal donation rate should correspond to values between 3% and 5% of the Brazilian population (PEREIRA et al., 2016). It is noteworthy that during vacation periods, the donation rate drops by 30%, which further compromises the stocks of blood components in blood banks (BRASIL, 2017). In the SARS-CoV-2 pandemic scenario, a study carried out in Rio Grande do Norte showed that only 6.2%. Of the participants donated blood during the pandemic (AMARO et al, 2020). Another study, carried out with medical students at the Federal University of Rio Janeiro, showed that only 19.8% of students donated blood during the pandemic (SILVA et al, 2020)

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