Factors influencing the intention of persons with visual impairment to adopt mobile applications based on the UTAUT model

Abstract

Despite the significance of studies related to mobile applications, little empirical research has been conducted into the factors that may affect visually impaired people’s acceptance and usage of mobile applications. This study investigated how individuals with visual impairment (VI) adopt and use mobile applications (apps) in their daily lives based on the Unified Theory of Acceptance and Use of Technology and explored what needs to be considered when developing a mobile app for people with VI. An online survey consisting of close-ended and open-ended questions was administered to a total of 259 participants with VI. Structural equation modeling was used to examine direct and moderated relationships among study variables. Thematic analysis was also conducted to analyze participants’ responses to the open-ended questions. The results of the quantitative analysis revealed that the performance expectancy significantly predicted the behavioral intention to use mobile apps, and this relationship was significantly moderated by the attitude toward mobile apps. The qualitative analysis showed that the functionality and accessibility of mobile apps were essential for improving the acceptance and usage of mobile apps for persons with visual impairment. Moreover, future mobile apps need to focus on enhancing specific features in navigation, communication, visual identification, and screen reading. The theoretical and practical implications are further discussed.