Abstract
The desire of students towards adopting the mobile wallet technology can be affected by various factors. The exploration of these factors and the discussion of the future uses of this technology among university students are the targets of this study. The conceptual model employs the unified theory of acceptance and use of technology besides the self-efficacy construct in this research. Primary data was collected online by surveying 389 university students. The model was subsequently validated by employing the structural equation model. From the results obtained, the intention of students in the utilization of mobile wallet technology are largely affected by trust, self-efficacy, facilitating conditions (FC), hedonic motivation (HM), effort expectation (EE), performance expectation (PE), social influence (SI) and price value (PV). This research’s findings highlight the most significant factors in determining the intention behind mobile wallet technology utilization. The developed model is an appropriate research model to explore mobile wallet technology among students. This model focuses on students from private universities, which may limit its universality. The results of this analysis can benefit multiple institutions that use mobile wallet technology as a part of their services, such as banks, financial organizations and mobile payment system suppliers. Factors influencing customers’ intention behind adopting the latest technology-related services in developing countries are not sufficiently reported in the literature. This research paper can be considered the first to examine the intention behind the utilization of mobile wallets in developing countries.
Highlights
The technology advancement for mobile networking has accelerated dramatically in developed countries during the last decade
Millions of people's lives have been affected by mobile phones, which today play a key role in a country's overall social and economic growth
This study has identified that all the different factors significantly contribute to the intention of using mobile wallet among Jordanians
Summary
The technology advancement for mobile networking has accelerated dramatically in developed countries during the last decade. There are four Internet and mobile phone service providers operating in Jordan, a fact evident by the increase in mobile phone usage in the country. The use of mobile wallets has not been widely accepted. This was evident in 2016 when four Mobile Payment Service Providers (MPSPs) started offering mobile payment services, but only 72,000 users subscribed to them. The literature on mobile wallet usage in Jordan is lacking and not many models studying the intention to use such technology exist at the moment. This research paper analyzed the factors that can affect mobile wallets usage by Jordanian university students by utilizing the unified theory of acceptance and use of technology (UTAUT2). Future studies should investigate other relevant factors which can contribute to the behavioral intentions towards mobile wallets as this area of research remains relatively underexplored
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