Abstract
Real estate is an intensive business that largely depends on information. Information technology has become a major form of communication in the real estate industry, a tool for marketing and information dispersion. As a result, diverse factors influence the use of information and communication technology (ICT). This study is aimed at investigating the factors influencing the use of ICTs in Nigerian real estate practices. Lagos state, the area of study, was delineated according to a central business district locational pattern to ascertain where the firms of real estate were grouped. Out of the 172 questionnaires that were conveniently administered to real estate firms within the study location, only 143 (83.14%) were retrieved and considered valid for the analysis. The collected data was then analysed using a factor analytical test. Findings revealed that technological infrastructure, service delivery efficiency enhancement, and productivity branding influenced the deployment of ICTs in Lagos’ real estate industry. It was recommended that practitioners and real estate firms need to adopt emerging concepts and technological advancement in their quest for survival both locally and internationally. This will enhance their competitiveness and ensure that better value is provided.
Highlights
During the late 1990s major structural changes brought about by globalisation, and Information and Communications Technologies (ICTs) shifted the norms of economics
This research has examined the factors influencing the deployment of ICTs in contemporary real estate practice in Nigeria
Twenty factors were highlighted from the literature. These factors were assessed by respondents in relation to their influence on the use of ICT in Nigerian real estate practice and subsequent organisational efficiency
Summary
During the late 1990s major structural changes brought about by globalisation, and Information and Communications Technologies (ICTs) shifted the norms of economics. Economic globalisation has led to the emergence of a new world order characterised by geographically decentralised production, internationalisation and cross-boundary activities (McAusland, 2010). Within this international context, technology continues to improve and subsequently enhance the efficiency, performance and overall productivity of firms who employ it for their service delivery (Hamdi, 2013). ICT has become vital in handling and transferring data between individuals, businesses and machines themselves (Wigand et al, 2001)
Sign-in/Register to view highlights & summary Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
