Abstract
This work aims to study effective factors that could play an important role in the decision of Jordanian citizens to adopt e-government services. The study employed the UTAUT model with introducing new constructs, namely; 'website quality', 'trust of internet', 'trust of government', to study the adoption of e-government services in Jordan context. The data was collected using online survey from a total of 320 Jordanian citizen who are from both public and private sectors. The research model was evaluated using the structural equation modelling (SEM) technique. Based on the results, 'website quality', 'trust of internet', 'trust of government', 'performance expectancy', 'effort expectancy' and 'facilitating conditions' factors were shown to have a positive effect on behavioural intention to use e-government services. However, the influence of 'social influence' was found to be insignificant on the participants behavioural intention to use. Additionally, the 'website quality' factor was found to have a positive effect on the 'performance expectancy' of e-government services. The findings of this study will guide researchers, policy makers and professionals towards the Jordanian citizen' priorities in improving website design, website functions, website content quality, ease of use and security; thereby increasing the adoption of e-government services.
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