Factors influencing safety compliance behavior among food delivery riders – an application of safety climate model

Abstract

The increasing of road traffic accidents is threatening the well-being of road users worldwide and a high number of people died or become disabled. Several studies have shown that risky riding is prevalent among motorcyclists, consisting of traditional and new commercial ones, especially in the middle-income–countries (MICs) and low–income–countries (LICs). Griffin and Neal’s [1] safety climate model was used to point out the link between safety climate and safety knowledge and safety compliance; the effect of safety knowledge on safety compliance is also considered as the result of this research. Structural equation modeling (SEM) was used to analyze these relationships among latent constructs. Data was collected from 433 base-app motorcyclists. The results show that the safety knowledge of motorcyclists plays a mediate role in safety compliance and safety climate. The results are useful for developing measures that aim to reduce risky riding behaviors among food delivery riders.