Abstract
Tourists today are becoming more and more concerned with the environment. Environmental awareness and sustainable tourism are crucial. Travelers give sustainability top priority when making travel choices, and 66% of millennials are prepared to pay extra for the products and services of businesses dedicated to having a good environmental effect. close to a school or a natural area. Hence, this issue warrants the attention of investors, glamping companies, and campers in Vietnam, that's exactly why COVID-19 makes sure that we all reassess all levels of Maslow's pyramid to ensure that their lifestyles and behaviors still meet their needs in the new context. daily. Since the impact of the crisis is so great, it will be some time before consumers move up the pyramid again, having to consider how their products and services align with the standards of consumers at the bottom three levels of the pyramid.  
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