Abstract
Resource depletion, population growth and environmental problems force companies to collect their end of life (EOL) products for reuse, recycle and refurbishment through reverse supply chain management (RSCM). Success in collecting the EOL products through RSCM depends on the customers’ participation intention. The objectives of this study are: (1) To examine the important factors influencing customers’ attitude to participate in RSCM; (2) To examine the important factors influencing customers’ subjective norm to participate in RSCM; (3) To examine the main factors influencing customers’ perceived behavioral control to participate in RSCM; (4) To examine the influence of attitude, subjective norms and perceived behavioral control on customers’ participation intention in RSCM. The Decomposed Theory of Planned Behaviour (DTPB) has been chosen as the underpinning theory for this research. The research conducted employed the quantitative approach. Non-probability (convenience sampling) method was used to determine the sample and data was collected using questionnaires. Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique was employed. A total of 800 questionnaires were distributed among customers of electronic products in Malaysia. Finally, the questionnaire was distributed among the customers in electronic retailer companies based on convenience sampling method. The empirical results confirm that consumers perception about the risk associated with EOL electronic products, consumers’ ecological knowledge and relative advantages associated with reuse, repair and recycling can influence the attitude of consumers to return the EOL products for reuse, repair and recycling to producer.
Highlights
Over the past century, the global population and the economic productions increased tremendously
The results of this study offer valuable implications for managers in electronic companies and recyclers to understand how can influence the consumers or customers behavior’ for returning the end of life (EOL) electronic products for reuse, repair and recycling
The empirical results confirm that consumers perception about the risk associated with EOL electronic products, consumers’ ecological knowledge and relative advantages associated with reuse, repair and recycling can influence the attitude of consumers to return the EOL products for reuse, repair and recycling to producer or authorized recycler
Summary
The global population and the economic productions increased tremendously. Human population growth is linked to increased use of energy resources, land for growing food and for living, and waste by-products. These waste by products can be wasted, disposed of, decomposed or be recycled [3]. Global economic development and high levels of industrialization are greatly endangering the natural environment [4]. Owing to the rapid expansion of manufacturing, innovation and consumer demand, there has been a vast improvement in various electronic equipment, so the amount of waste electrical and electronic equipment (WEEE, or e-waste) generated has increased proportionally to production [5]. Environmental management has become a topic of mutual concern of businesses, government and consumers [6]
Sign-in/Register to view highlights & summary Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
